A website can cost anywhere from free to tens of thousands of dollars. The final price depends on features, design complexity, content, integrations, and ongoing services like hosting and SEO. Below are the main cost drivers to help you estimate accurately.
Custom designs and bespoke templates add hours of designer time. Pre-built templates reduce cost but may need tweaks to match your brand.
Booking systems, client portals, e-commerce carts, and integrations (Stripe, Xero, CRM) increase complexity and cost.
Professional copywriting, photos, and local SEO setup can be billed separately but dramatically improve performance and conversions.
Use these ranges as a starting point. Your exact price will depend on the factors covered above.
Single-page template sites, great for simple contact info or special offers.
Premium templates or freelancer setups. Some customisation but limited ongoing support unless paid separately.
Custom design, multiple pages, basic SEO. Typical agency projects for local service businesses.
Advanced e-commerce, complex integrations, high customisation and enterprise-level features.
Low-cost options are usually template-based and may require you to manage hosting, security and backups. Mid-range agency work includes design time, content setup and basic SEO but often charges separately for monthly maintenance. High-end projects include custom code, integrations and ongoing development retainers.
If you’re a tradesperson or service business, paying thousands for a site is often unnecessary. Congero provides a complete, managed website — domain, hosting, SSL, local SEO and unlimited updates — for $49/month with zero lock-in.
Preview a live site in under 60 seconds using a simple text-based demo. No waiting weeks for a developer.
Text any change — prices, specials, photos — and we update your site at no extra cost. Perfect for busy business owners on the go.
Automatic meta tags, schema and on-page signals tuned for local searches so customers find you when they search “near me.”
Includes domain (first year), hosting, SSL, unlimited content updates, local SEO, and monthly analytics.
Ask the right questions to match price with value. Below is a quick checklist to guide your decision.
A website is not just an expense — it should generate leads and revenue. Here’s what realistic ROI looks like for small service businesses.
Local SEO + clear calls-to-action can produce 10–50+ quality leads per month for busy trades.
If a single new job is worth $400–$2,000, even a few extra jobs per month cover the site cost many times over.
With Congero’s text-in updates and automation, you save hours each month compared with managing a DIY platform or coordinating an agency.
A plumber paying $49/month who gains two extra jobs per month (avg. $500 each) earns an extra $1,000 — a 1000%+ monthly ROI. That’s the power of a focused local website paired with SEO.
Short, clear answers to common questions so you can budget with confidence.
Try the Congero demo and get a tailored website preview and price in under 60 seconds. No setup fee, no credit card.
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