Customers and tradespeople start online — a purpose-built website converts browsers into buyers by showcasing products, specifications, pricing, delivery and trade benefits clearly and quickly.
Rank for terms like "fence supplies near me", "Colorbond fence panels", and "picket fence supplies" so local shoppers and builders find you first.
List in-stock items, lead times and delivery zones to reduce calls and convert people who need supplies immediately.
Dedicated trade pages, downloadable price lists and account signup options make it easy for builders and landscapers to order from you regularly.
Design and content tailored to the needs of retail customers and trade buyers gives your store a competitive online advantage.
Organise products by type (palisade, Colorbond, timber panels, posts, gates), material, height and price with smart filters for faster discovery.
Provide simple calculators for linear metres, number of posts, and materials so customers can estimate costs before calling.
Clear delivery pricing, minimum order values and same-day/next-day options for local customers improve conversion rates.
Provide PDFs for builders with technical specs and trade pricing — ideal for procurement and onsite quoting.
Make phone orders and trade enquiries one tap away on mobile with persistent contact buttons and WhatsApp integrations.
High-quality gallery pages showing completed fences, gates and installations build trust and inspire customers.
Display Google reviews and builder testimonials prominently to improve local conversions and trust signals.
Offer secure card payments, deposit options and trade account invoicing to suit retail and contractor customers.
Even modest online improvements demonstrably increase enquiries and orders. Here’s how your fence supply store benefits financially.
Higher visibility + clear calls-to-action = more inbound phone calls and contractor sign-ups.
Leads convert to recurring bulk orders and installation jobs.
Online price lists and spec sheets reduce negotiation time and procurement back-and-forth.
Quicker quotes mean faster orders.
Self-serve info and calculators reduce customer service calls and quoting workload.
Congero includes hosting, updates and SEO for a flat monthly fee — less than the cost of a single hour of staff time.
Typical clients report double-digit increases in lead volume within weeks of launching with Congero.
START MY FREE DEMOWe build, host and optimize — you manage products and orders through simple text messages.
Text "GO" or click demo to start — no card required.
Provide business name, top products, location and a logo via WhatsApp.
Design, pages and on-page SEO are created automatically — preview in under 60 seconds.
Connect a domain or let us register one. Text updates publish instantly at no extra cost.
Practical on-page and local SEO tips to help your store rank for buyer intent and trade searches.
Target keywords: fence supplies, fence panels, Colorbond fence, timber posts, gate hardware, fence supplies near me, trade fence supplies. Use location modifiers (city, suburb) for local searches.
Create individual product/service pages with schema markup (Product, Offer) including stock status, price ranges and delivery options to enable rich results.
Keep NAP consistent, add categories like 'Hardware Store' and 'Fence Supplier', and regularly post offers and photos to your GBP for better map visibility.
Use high-quality project photos showing before/after fences, close-ups of materials and photos of your yard-ready stock. Optimise images with descriptive ALT text (e.g., "colorbond fence panel 1.8m blue").
Connect the tools you already use — payments, accounting and quoting systems — to streamline orders and trade billing.
Stripe, PayPal or local EFT options for deposits and card payments.
Sync orders and invoices with Xero or QuickBooks for easier bookkeeping.
Integrate quoting tools and simple CRMs to manage trade accounts and follow-ups.
A regional fence supplier switched to Congero, added product filters and delivery info, and saw a 2x increase in phone orders and trade account signups within two months.
Answers to common questions from fence supply store owners considering a new website.
Preview appears in under 60 seconds after you answer a few questions via WhatsApp. Domain connection or transfers usually complete within minutes to a few hours depending on the registrar.
Yes. We support CSV imports and can help migrate product lists. For very large, custom inventory systems we offer guidance on integrations with your ERP or inventory platform.
No. Many fence supply stores prefer lead-generation first — phone calls, quote requests and trade account signups. Ecommerce can be added later to sell small items or accept deposits.
Everything: hosting, SSL, domain registration (or transfer), unlimited content updates via text, monthly analytics and built-in local SEO. No lock-in contracts — cancel anytime.
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