2025 GUIDE

best free website

A practical guide to the best free website builders, real limitations to watch for, and when a low-cost managed site makes more business sense.

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DEFINITION

What Does "Free Website" Actually Mean?

"Free website" usually means a site you can build without an upfront payment. But free often comes with trade-offs: platform ads, subdomains (yourname.platform.com), restricted SEO features, limited bandwidth, and few or no advanced integrations.

  • No upfront cost to start building.
  • Hidden limitations such as forced branding, storage caps or paywalls for essentials.
  • SEO restrictions — limited meta control, no schema, slower indexability.
  • Ownership & export can be restricted or difficult when you want to leave.
free vs paid website comparison
TOP PICKS

Popular Free Website Builders in 2025 (at a glance)

These platforms let you launch a site for free, but read the limitations — the cheapest option isn't always the best for your business.

Wix (Free Plan)

Easy drag-and-drop editor, many templates. Free plan shows Wix ads and uses a Wix subdomain.

Good for: portfolios, hobby projects.

WordPress.com (Free)

Powerful blogging tools, large plugin ecosystem only on paid plans. Free includes WordPress ads & subdomain.

Good for: bloggers and content-heavy sites that can upgrade later.

Google Sites

Super simple, integrates with Google Workspace. Very limited design and SEO features.

Good for: internal pages, simple information sites.

Carrd

Minimal one-page sites, simple pricing to upgrade. Free plan includes Carrd branding and limited forms.

Good for: landing pages, simple single-service sites.

Weebly

Simple store and site builder. Free plan shows Weebly ads and offers limited ecommerce features.

Good for: small hobby shops just starting out.

Static site generators / GitHub Pages

Truly free hosting if you can manage code. No GUI editor; requires technical skills.

Good for: developers or tinkerers who own technical setup.

LIMITATIONS

Hidden Costs & Why "Free" Can Hurt Your Business

A free website may save money today but reduce credibility, leads and search visibility — which costs you more in the long run.

Upsell & Upgrade Costs

Many features you need — a custom domain, removal of platform ads, extra storage, ecommerce — are behind paid plans. You may end up spending more than a low-cost managed solution.

SEO & Discoverability

Free plans often limit meta controls, structured data (schema) and technical performance — all critical for ranking in local searches and getting leads.

Brand & Trust

A business website on a subdomain with platform ads looks less professional. For trades and services, trust and clarity of contact info are everything.

Quick checklist — What "free" often doesn't include

  • Custom domain name (usually paid)
  • Removal of platform branding/ads
  • Full control of meta titles, descriptions and schema
  • Unlimited content updates without extra fees
  • Fast, optimised hosting and SSL under one managed plan
DECISION GUIDE

When a Free Website Makes Sense — and When to Choose Managed

Good Reasons to Start Free

  • You're experimenting, not relying on the site for leads
  • You need a simple internal page or event landing page
  • You're technically confident (or have a developer) and can manage SEO and hosting yourself

Choose Managed (like Congero) if:

  • Your website must generate enquiries and calls (trades, services)
  • You want reliable local SEO, a custom domain, fast hosting and SSL included
  • You prefer unlimited, no-hassle updates via text — not managing editors or plugins
Example: Congero provides a professional, mobile-first site launched in 60 seconds and managed for $49/month — domain, hosting, local SEO and unlimited updates included. Perfect for plumbers, electricians, cleaners and other small service businesses.
QUICK START

Launch a Free Site in 4 Steps (if you choose that route)

A no-frills path to get online quickly — keep in mind the limitations listed earlier.

1. Choose Platform

Pick a free plan (Wix, WordPress.com, Google Sites, Carrd).

2. Add Content

Write clear service descriptions, phone number and service area (NAP consistency matters).

3. Optimise Basics

Set page title, meta description and alt text. Use location keywords for local search.

4. Publish & Test

Publish, test on mobile, and check that contact links and maps work.

Pro tip: If this process sounds like too much admin, Congero can create a professional, SEO-ready site in 60 seconds and handle all updates via simple text messages for $49/month. Start a free demo at any time. Try the demo
SEO

SEO Tips to Make Any Free Site Work Harder

Even on free plans, some actions materially improve your chances of being found in local searches.

Local Keywords

Include suburb and service keywords in headings and the first paragraph (e.g., "Brisbane plumber — blocked drains").

NAP Consistency

Display your business Name, Address and Phone number consistently. Use a click-to-call link for mobile visitors.

Meta & Speed

Write concise meta titles/descriptions. Compress images and avoid large hero files to keep page speed fast on mobile.

ALTERNATIVES

When a Paid, Managed Website Beats "Best Free Website"

For trades and local services that need leads, a managed website often produces better ROI than a free site because it removes friction, improves SEO, and builds trust.

What Managed Plans Deliver

  • Custom domain, SSL and fast hosting included
  • Local SEO, schema and meta optimisation by default
  • Unlimited content updates — send a text and we update it
  • No platform ads, full ownership and exportable site files
  • Monthly analytics and actionable insights

Why Congero is a Smart Choice for Small Trades

Congero builds a professional, mobile-first site in 60 seconds and manages everything for $49/month — domain, hosting, SSL, local SEO and unlimited updates via WhatsApp. No lock-in contracts and clear analytics make it a low-risk way to get more enquiries.

FAQ

Frequently Asked Questions

Answers to common questions about free websites and managed alternatives.

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