web design pricing
Exact costs, real examples and a side-by-side comparison so you can budget confidently — whether you hire an agency, freelancer, or use Congero's $49/month AI websites.
How much should you expect to pay for a website in 2025?
Typical price ranges depend on who builds it and what's included. Below is a quick read — scroll for the full breakdown, examples and hidden costs to watch out for.
DIY Builders
$0 to $300/year — subscription + premium templates.
Fast, cheap, but limited SEO & no managed updates.
Freelancers
$800 to $7,000 one-off
Flexible budgets but variable quality and ongoing costs.
Agencies
$5,000 to $50,000+ one-off
Premium design, project management, but high upfront fees and retainer contracts.
Congero: Predictable pricing
All-in website, hosting, SEO and unlimited updates for a flat $49/month — no lock-in, no surprise bills.
What drives web design pricing?
Understanding these elements helps you compare quotes and avoid hidden fees.
Design complexity
Custom designs, animations, and bespoke illustrations increase time and cost.
Functionality
Booking systems, e-commerce, membership areas and integrations add development hours and recurring fees (payment processing, plugin licenses).
Ongoing maintenance & security
Hosting, SSL, backups and updates are often billed monthly — factor these into annual costs.
SEO & content
Local SEO, copywriting and schema markup require specialist time but greatly improve lead generation.
Project management
Large projects include coordination, QA and revisions — billed as hours or packaged into retainers.
Content ownership & export
Check whether the provider allows full export of your site or locks you into their platform.
Real-world price examples (2025)
Estimate budgets for common small business websites.
Basic Brochure Site
5–7 pages, contact form, mobile-optimised
- Freelancer: $800–$2,000
- Agency: $3,500–$10,000
- Congero: $49/month (all inclusive)
Great for trades, local services, and small shops that need leads fast.
Small E‑commerce
Catalogue, payments, shipping rules
- Freelancer: $2,500–$8,000
- Agency: $8,000–$40,000+
- Congero: Add-on e‑commerce options; ask demo for pricing
E‑commerce requires payment and potentially platform fees (Stripe, Shopify, etc.).
Complex Web App
Custom integrations, membership, bookings
- Agency / Dev Team: $20,000–$150,000+
- Per‑month hosting & maintenance vary widely
Budget for ongoing development and support — large projects often run long-term.
Transparent pricing matters
One-off quotes can hide future costs. Congero's flat $49/month removes uncertainty and includes unlimited updates, local SEO and analytics.
SEE A DEMOA simple checklist to choose the right web design option
-
1Define goals: Leads, online bookings, sales or brand presence? Your objective changes the build complexity.
-
2List must-have features: Forms, payments, gallery, booking system — these impact cost more than design alone.
-
3Ask about ongoing support: Who updates content, fixes bugs and maintains security? Include these fees in your budget.
-
4Compare total cost of ownership: Annualise the expense (one-off + monthly) to compare options fairly.
Why Congero is different for web design pricing
Built for busy trades and service businesses who want a high-performance website without the headaches or surprises.
Fast turnaround
Get a working website preview in under 60 seconds via WhatsApp — ideal when time is valuable.
Unlimited updates
Text changes and see them live — no hourly rates or extra invoices for small edits.
Predictable cost
All-inclusive $49/month covers domain, hosting, SSL, local SEO and analytics — simple budgeting.
Ready to compare?
See a tailored demo and a line-item price for your exact needs — no obligations.
GET A CUSTOM DEMOFrequently asked questions about web design pricing
Quick answers to the most common pricing concerns.
For most trades and service businesses, Congero's $49/month plan includes a professional website, domain registration or transfer, secure hosting, SSL, local SEO and unlimited content updates. Additional functionality like full e-commerce or complex integrations may be available as add-ons — we'll make those costs clear during your demo.
Ask for a total cost of ownership: one-off fees + monthly hosting, plugin licenses, SEO, and maintenance. With freelancers you often pay upfront and separately for ongoing costs. Congero bundles these into one predictable monthly fee with unlimited edits included.
Yes. You own your content and can export static HTML/CSS files. Congero does not lock you in with proprietary traps — we believe transparency builds trust.
With Congero you get a preview in under 60 seconds after providing basic info. Final tweaks and domain setup take only a few minutes more. Traditional agency projects can take weeks to months depending on scope.
