web design for personal trainers
Mobile-first, conversion-focused websites built for trainers who want more clients — live in under 60 seconds, optimised for local search and bookings.
What makes great web design for personal trainers?
A top-performing trainer website focuses on conversions — booking classes, signing up clients, and showcasing results. That means fast mobile pages, clear service pages (1:1 training, group classes, online coaching), testimonials, class schedules, online booking and strong local SEO so nearby clients find you first.
Congero builds sites specifically for trainers: we prioritise above-the-fold call-to-actions (book a session, call now, message on WhatsApp), emphasise before/after photos and client stories, and wire-up bookings or enquiry flows that actually convert visitors into paying clients.
Key Trainer Website Elements
- Mobile-first hero with booking CTA
- Service pages for PT, classes, online coaching
- Client results, testimonials and trust signals
- Local SEO and Google Business integration
Why personal trainers trust Congero
We combine AI speed with conversion-focused design and local SEO — plus unlimited updates via text so your site stays fresh while you train clients.
Launch Fast
Get a professional site preview in under 60 seconds — perfect for trainers who need leads now, not next month.
Unlimited Updates
Change class times, pricing, or promos by texting us — we update your site in minutes at no extra cost.
Local SEO Built In
We optimise meta tags, schema and NAP so you rank in “personal trainer near me” searches in your service area.
Bookings & Integrations
We connect booking widgets, Calendly, Stripe payments or class schedules to reduce friction and increase conversions.
Before & After Galleries
Showcase client transformations with optimised galleries that load fast on mobile and build trust.
Monthly Analytics
Actionable reports show where your leads come from and which services perform best, so you can scale effectively.
Before you build — have these ready
Gathering a few things beforehand speeds up the process and helps the AI craft copy and visuals customised to your brand.
Business Essentials
- •Business name and contact phone
- •Service list: 1:1 PT, group classes, online coaching
- •Service locations or suburbs you serve
- •Opening hours and class timetable (if any)
Visuals & Social
- •Logo (SVG or PNG)
- •Before & after photos or session shots
- •Links to Instagram or Facebook pages
- •Any testimonials or Google reviews
Pro Tip
Don't have professional photos? No problem — our AI can pick high-quality fitness imagery to get you started and you can swap in your own photos later via WhatsApp.
Get your trainer website live in 4 simple steps
We’ll handle the design, copy, SEO and hosting. You keep training clients.
Request Demo
Text "GO" to our WhatsApp or click the demo to start. No credit card required.
Answer Questions
Tell us your services, locations and branding preferences via simple text replies.
AI Builds Site
Our AI generates design, copy, SEO and imagery — optimised for conversions and mobile speed.
Go Live & Grow
Preview your site, connect your domain and start taking bookings. Then text us changes anytime.
Free demo • No credit card • $49/month includes hosting & domain
SEO & CRO tips tailored for personal trainers
Small adjustments to copy and layout can dramatically increase bookings. Our AI applies these automatically, but here's what matters most.
Local Keywords
Use phrases like "personal trainer [suburb]" and "online personal trainer Australia" in headings and meta tags for local visibility.
Fast Mobile Speed
Compress images, lazy-load galleries and keep above-the-fold CTAs visible to reduce bounce and increase bookings.
Show Social Proof
Prominently display before/after photos, star ratings and reviews to build trust with potential clients.
Clear Booking Flow
Minimise steps between landing and booking. Offer in-page booking or quick WhatsApp enquiries for immediate conversions.
Internal Linking
Link between services (PT, classes, online coaching) and blog posts (nutrition tips, workout plans) to keep visitors engaged.
Schema for Local Business
Structured data for LocalBusiness and Service helps search engines display rich snippets like opening hours and services.
We do this automatically for every trainer site
Meta tags, local schema, image optimisation and conversion-focused layout are all included in the flat monthly price.
GET A TRAINER WEBSITE DEMOCommon issues trainers ask about
Fast answers to the most common concerns when launching a trainer website.
My photos don’t look professional
Our AI can start with high-quality fitness stock images. When you send your session photos via WhatsApp, we’ll swap them in and optimise size and alt text.
How do bookings work?
We can embed popular booking widgets (Calendly, Acuity) or set up a quick WhatsApp enquiry button. For paid sessions, we can integrate Stripe or a payment link.
Will I rank for local searches?
Yes. Our AI sets up local SEO signals — NAP consistency, Google Business Profile guidance and schema — which help you appear for nearby searches quickly.
Is client data secure?
Yes — hosting includes SSL and secure infrastructure. We follow best practices for data handling, but trainers should avoid storing sensitive client information on public pages.
Frequently asked questions
Answers for personal trainers considering an instant website solution.
You’ll see a preview within 60 seconds after answering a few quick questions. Connecting your own domain and booking integrations usually takes just a few more minutes.
Yes. We integrate booking widgets and payment processors like Stripe, or you can use a simple enquiry → WhatsApp workflow if you prefer.
Everything: domain registration or transfer, secure hosting, SSL, unlimited content updates via text, local SEO, and monthly analytics. No hidden fees or lock-in.
Absolutely. Text us anytime to change photos, prices, classes or copy — we make the edits and publish within minutes at no extra cost.
Yes. Our AI builds meta titles/descriptions, local schema and on-page signals tailored to your location and services so you show up for local fitness searches.
