Comparison

is wix free website builder free

Short answer: yes — but with important limits. This page explains exactly what Wix's free plan gives you, what it doesn’t, and how that affects small businesses in 2025.

We cover cost, features, business limitations, upgrade paths, and a quick comparison with modern subscription services that bundle design, hosting and ongoing updates.

$0
Base cost
Wix ads
Branding on your site
No custom domain
Uses wixsite.com subdomain
Limited features
Storage, bandwidth & apps

What Wix Free Actually Includes

Wix’s free plan is a great way to experiment or build a hobby site. Key points:

  • Drag-and-drop editor and access to templates — create pages and layouts without code.
  • Free hosting on Wix's servers and a wixsite.com subdomain (example.wixsite.com/yourname).
  • Basic SEO tools, contact forms and access to the Wix App Market (some apps may cost extra).
Good for: testing ideas, personal projects, portfolios, and learning the Wix editor without financial commitment.

Important Limitations to Know

Branding & Domain

The free plan displays Wix ads and does not allow connecting a custom domain. That affects credibility for businesses and local search trust signals.

Storage, Bandwidth & Features

Free sites have limited storage/bandwidth and restricted access to premium apps (e‑commerce, booking systems, advanced analytics).

SEO & Ownership

You can use basic SEO tools, but a wixsite.com URL and Wix ads reduce click-through rates. With free plans you don’t get the same level of SEO controls or ownership as a managed solution.

Monetisation & Growth

To accept payments, remove ads, or access faster support you’ll need to upgrade to a paid plan. That introduces recurring costs and migration work.

Typical Upgrade Costs (2025)

Wix offers several paid tiers. Approximate prices (USD) in 2025:

Connect Domain
$5–10 / month
Remove Wix ads, use custom domain
Business / eCommerce
$23–35 / month
Payments, bookings, more storage
VIP / Advanced
$40–60 / month
Priority support and extra features

Upgrading can remove many free-plan limits, but the effective cost for a business-ready site is typically the paid monthly plan plus any paid apps or premium templates you choose.

Quick Comparison: Wix Free vs. Paid vs. Professional Subscription

Plan Monthly Cost Custom Domain Remove Ads Business Features Support & Updates
Wix — Free $0 No No Limited Community help
Wix — Paid (typical) $5–35+ Yes (on paid tiers) Yes E‑commerce, bookings (on business plans) Standard support
Professional Subscription (example) $30–49 Yes Yes Full small‑business stack + local SEO Managed updates, unlimited small changes

Note: The third row represents modern subscription services that bundle design, hosting, analytics and unlimited updates under a single monthly price. For many busy local businesses, that predictable bundle reduces hidden costs and time overhead.

When Wix Free Makes Sense

  • Zero cost to experiment or build a personal portfolio.
  • Easy drag-and-drop editor for non-technical users.
  • Quick learning curve — good for prototypes or learning web design basics.

When It Falls Short

  • Not ideal for customer-facing business sites because of Wix branding and subdomain.
  • Scaling to e-commerce or bookings requires paid upgrades and potentially paid apps.
  • Ongoing management and professional SEO can be more time-consuming than expected.

How Small Businesses Usually Decide

  1. Start free: Many test with Wix free to validate an idea.
  2. Upgrade when ready: When credibility, bookings or payments matter, they move to a paid tier.
  3. Consider managed services: Businesses with limited time often choose subscription services that include design, hosting, local SEO and unlimited updates — trading a modest monthly fee for time and consistent results.
Tip: Factor in your time value. If updates or SEO take hours each month, a managed monthly plan can save money and get your site working as a lead-generator faster.

Frequently Asked Questions

Is Wix free forever?
Yes — Wix’s free plan remains available, but it has limitations (Wix ads, subdomain, restricted features). For a customer-facing business site you’ll usually need a paid plan.
Can I use a custom domain on the free plan?
No. Custom domains require a paid Wix plan or an external setup if you migrate away from Wix.
Will a free Wix site rank on Google?
It can, but using a wixsite.com URL and having Wix ads may reduce click-through and local credibility. Full local SEO features and a custom domain help rankings and conversions.
What’s the alternative for busy businesses?
Many businesses prefer a managed subscription that includes professional design, hosting, SSL, local SEO setup and unlimited updates for a predictable monthly fee — reducing time and hidden costs.

Deciding Between Free or Managed

If you want to test the web without cost, Wix Free is a sensible starting point. If you need a customer-facing site that ranks locally, uses a custom domain, and stays updated without taking your time, consider a managed subscription that bundles everything into one predictable monthly price.

Note: Managed subscription services differ in pricing and features. Compare inclusions — domain, hosting, SSL, updates, SEO and support — before committing.

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