website design for cleaning business
Convert local searches into booked cleans — fast, mobile-first websites built for cleaners
A professional website does more than look good — it attracts nearby customers, ranks in local search, and makes booking simple. Congero builds cleaned-focused websites that get you enquiries quickly and keep your schedule full.
How a professional website helps your cleaning business
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Be found by local customersOptimised pages for services (home cleaning, carpet cleaning, end-of-lease cleans) and suburbs so you appear for "cleaner near me" searches.
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Win trust instantlyProfessional design, clear service pages, and contact options reassure homeowners and renters that you’re reliable and insured.
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Reduce friction to bookingProminent call-to-action buttons, visible phone numbers and simple contact forms (or click-to-call) turn visitors into enquiries.
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Measure & improve performanceBuilt-in analytics show which pages drive enquiries so you can double down on the highest-performing services.
Customer acquisition strategies that work for cleaners
For cleaning businesses, the website is the front door. Here are the most effective on-site strategies to attract clients and convert them into booked jobs.
Service-specific pages
Create dedicated pages for end-of-lease, regular house cleaning, office cleans and carpet cleaning. Each page targets different search queries and buyer intent.
Suburb landing pages
Short landing pages for each suburb you serve (e.g. "Cleaning in Richmond") rank for local searches and make ads more relevant.
Click-to-call & booking CTAs
Mobile visitors can call or request a quote with a single tap—reducing steps between discovery and booking.
Turn website visitors into customers
- Match landing pages to search intent (local + service type).
- Highlight clear pricing or simple "request a quote" flow.
- Use urgency (limited slots, weekly specials) to prompt action.
- Track source of enquiries and double down on best channels.
Local SEO: get found when people need you most
Most cleaning enquiries start with search. Local SEO makes your business visible to customers ready to book now.
On-page signals we optimise
- Service + location keywords: page titles and headings targeting "end of lease cleaning [suburb]".
- Schema markup: LocalBusiness, Service and Price schema to improve SERP appearance.
- Meta tags & image alt text: clear, unique meta descriptions and image descriptions focused on services.
- Fast mobile pages: Page speed optimisation so mobile users find you and stay.
Local presence & citations
We make it easy to maintain consistent contact info across Google Business Profile, directories and your website — the foundation of local rankings.
Keywords cleaning businesses should target
- cleaner near me
- end of lease cleaning [suburb]
- carpet cleaning [suburb]
- office cleaning services
- regular house cleaning
We build pages targeting these phrases and set up analytics to measure which terms generate the most enquiries — so your marketing becomes data-driven, not guesswork.
Build credibility that converts
Homeowners and property managers hire businesses they trust. Your site is the place to answer questions, show proof of professionalism, and remove doubt.
Professional presentation
Clear service descriptions, staff qualifications, insurance details and hygienic standards put clients at ease.
Verified contact details
Visible phone number, email, address and service areas reduce friction and increase calls.
Clear booking process
A transparent booking flow — with service options, pricing ranges and availability — increases conversion rates.
Security & reliability
All Congero sites include SSL, secure hosting, regular backups and performance monitoring so customers see the padlock — and your site stays live when you need it most.
Features cleaning businesses rely on
Mobile-first designs
Fast, thumb-friendly layouts with tap-to-call and quick service selection for on-the-go customers.
Unlimited updates
Text or message changes — update prices, add specials, or change staff bios with no extra cost.
Local SEO setup
Keyword-optimised pages, schema, and Google Business Profile alignment to help you dominate local searches.
Actionable analytics
Monthly reports show which services, suburbs and pages convert — enabling smarter marketing spend.
What Congero includes
- Domain, hosting and SSL
- Mobile-optimised custom design delivered fast
- Built-in local SEO and schema
- Unlimited text-in updates and no lock-in subscription
- Monthly performance analytics
Simple process — from idea to live site
Simple pricing for cleaning businesses
Congero provides an all-in-one website service with transparent monthly pricing, covering hosting, domain options, updates and SEO work — no surprise fees.
Frequently asked questions
How quickly can my cleaning website go live?
Will the site show up on Google for local searches?
Can I change prices, services or specials myself?
Do I own my content and domain?
Is there a long contract?
Ready to get more cleaning jobs from your website?
Get a mobile-first, SEO-optimised website built for cleaning businesses — with unlimited updates, hosting and local SEO included.
Get Started Now