seo electricians
Attract more local customers with a mobile-first website, Google Business Profile optimisation, and electrician‑specific SEO.
If you want more phone calls, job bookings and quotes from customers in your service area, start with the two things Google and homeowners check first: a professional website that loads fast on phones — and a optimised local presence that shows up in maps and voice search.
Avg increase in calls within 6 weeks
Traffic from mobile devices
Top map ranking positions to target
All-in monthly website + SEO (example)
Why Local SEO Is Critical for Electricians
Most homeowners search "electrician near me" or "24 hour electrician [suburb]" when they need urgent help. If you’re not showing up in local search results and Google Maps, you’re missing the easiest, highest-intent customers. SEO for electricians focuses on the signals Google uses to rank local businesses: relevance (what services you offer), distance (where you serve), and prominence (reviews, citations, and website quality).
Show Up On Maps
Google Business Profile (GBP) optimised correctly is the fastest way to appear in the 3-pack and get direct calls.
- Accurate NAP (name, address, phone)
- Relevant categories (e.g. Electrician, Emergency Electrician)
- High-quality photos and service descriptions
Build Trust with Reviews
Positive Google and Facebook reviews improve click-through rates and rankings.
- Ask satisfied customers for a quick Google review
- Respond professionally to all reviews
- Use reviews on your website as social proof
Local SEO Checklist for Electricians
Business Profile
- Claim & verify Google Business Profile
- Set service area and correct categories
- Add hours (including emergency availability)
- Use high-res photos of jobs and team
Website Essentials
- Mobile-first, fast-loading site (target <2.5s)
- Service pages for: Fault finding, Rewiring, Emergency calls, Ceiling fan installation
- Clear contact info and click-to-call buttons
- Schema for LocalBusiness and Service
Citations & Links
- Consistent NAP across directories (TrueLocal, Yellow Pages)
- Local links from suppliers, trade associations
- Customer testimonials and case studies
- Track performance with Google Analytics and Search Console
Website Features That Convert Visitors into Jobs
Click-to-Call
One tap call buttons for mobile users — essential for emergency calls.
Clear Service Pages
Dedicated pages for each core service with local keywords (e.g. Rewiring in [Suburb]).
Reviews & Trust Signals
Display Google reviews, qualifications, licenses and insurance info to build trust.
Emergency Banner
Prominent banner for 24/7 emergency services improves conversions for urgent searches.
Service Area Pages
Create pages targeting suburbs and towns you service to win hyper-local searches.
Fast Loading
Optimised images, lazy load, and CDN — faster sites rank better and convert more visitors.
Content Ideas That Drive Leads
Regular, localised content signals relevance to search engines and builds trust with customers. Here are proven topics electricians can use:
- How to reset a tripped circuit breaker safely
- Signs you need a rewire — and immediate steps to take
- Ceiling fan installation: what to expect
- Emergency electrical faults: do’s and don’ts
- How to prepare for a home safety inspection
- Local case studies: before & after customer stories
How Congero Helps Electricians Win More Jobs
Congero builds mobile-first electrician websites and manages local SEO so you can focus on jobs, not tech. Our workflow is built for tradespeople — quick, simple and results-driven.
Fast Launch
Get a live, professional website fast — typically within 24–48 hours.
Unlimited Updates
Text in changes — update services, prices or photos and we’ll publish them for you.
Local SEO + Analytics
GBP optimisation, schema, and monthly reports showing which pages and suburbs drive calls.
Simple 3-step onboarding
- Send us your business details and service areas via text.
- We build your site, optimise GBP, and set up tracking.
- Go live and start receiving calls — we handle updates.
Real Results — Example Outcomes for Electricians
"After our site relaunch and GBP optimisation we moved from page 5 to the map 3-pack in 6 weeks. Phone calls doubled and billable jobs increased 38%."
Frequently Asked Questions
How long before I see results from SEO?
Do I need a blog to rank locally?
What should I charge for emergency callouts on my website?
Can Congero manage my Google Business Profile?
Ready to Get More Local Jobs?
Improve your visibility in local search, build trust with customers, and turn website visitors into booked jobs. We build mobile-first electrician websites and handle local SEO so you can get back to work.
All sites include hosting, SSL, local SEO setup and unlimited updates. Cancel anytime.
