personal real estate agent websites
Build credibility, dominate local searches and convert more property enquiries with a professional agent website.
Your listings, your brand, your expertise — presented in a website that earns trust, ranks locally, and turns visitors into viewing requests. Congero creates mobile-first, agent-specific websites in minutes and supports unlimited updates so your portfolio and contact details are always current.
Why every personal real estate agent needs a professional website
Buyers and sellers start their property journey online. A focused agent website does three critical things: it establishes credibility, helps you rank for local searches (so sellers find you first), and converts visitors into property viewings and enquiries. Without a professional site, you miss out on the clients actively searching for agents in your suburbs.
Credibility & Personal Brand
Your website is the one place you fully control — your biography, your listings, sales record, and the neighbourhoods you specialise in. A clean, professional site reassures sellers you’re serious and competent.
- Professional agent bio and headshots
- Featured sales & sold history pages
- Clear contact channels (call, SMS, email)
Findable when it matters
Your best leads come from people searching for agents and properties "near me" or by suburb. A well-optimised website with local pages, schema markup and accurate contact details dramatically increases your chances of appearing for those searches.
Build trust fast: what your agent website must show
Professional About Page
Concise bio, service area, certifications and a friendly headshot — people hire people they trust.
Availability & Booking
Clear call-to-action: request a valuation, book a time, or call now. Fast responses win listings.
Neighbourhood Pages
Dedicated content for each suburb you serve — schools, sold history, and market insights that sellers value.
High-quality listings that convert
Listings with professional photos, concise copy, and clear calls-to-action convert casual browsers into viewing bookings. Show the floorplan, highlight recent renovations, and include a simple "Request a viewing" button on every property page.
Local SEO playbook for agents
Ranking highly for local buyer and seller searches is the difference between a quiet inbox and a full pipeline of leads. Focused, practical SEO tactics deliver measurable results.
Suburb pages & keywords
- Create a page for every suburb you sell in (e.g., "Buy & Sell in Paddington")
- Use clear keyword phrases: agent near me, [suburb] real estate agent, property valuations [suburb]
- Include recent sold examples with dates and sale prices — this builds topical authority
Technical & local signals
- Schema for Agent and LocalBusiness (your contact details, service area)
- Accurate NAP (Name, Address, Phone) across site & Google Business Profile
- Mobile-first performance and fast hosting — Google prioritises speed for local results
Convert visitors into clients
A website that attracts traffic but doesn't convert is just marketing theatre. Build easy pathways for prospects to contact you and request viewings.
Clear contact options
Phone, SMS shortcut, and an instant viewing request button on every page. Mobile users should be able to call or message with one tap.
Smart lead capture
Use lightweight enquiry forms and pre-filled messaging for common requests (valuation, viewing, vendor pack). Automatically route leads to your phone or CRM.
Follow-up & conversion tactics
- Instant SMS acknowledgement — buyers expect fast responses
- Automated next-step emails (property brochure, inspection times)
- Track which pages generate enquiries to optimise listings and suburb pages
Industry-specific features that make the difference
Property galleries
Fast-loading photo galleries with captions, floorplans, and virtual tour embeds.
Search & filters
Allow buyers to filter by suburb, price, bedrooms, and property type — improving engagement and conversions.
Interactive maps & suburb guides
Highlight local amenities and sold history to demonstrate market knowledge.
Vendor & buyer packs
Downloadable PDFs with market insights, process outlines and preparation tips — great for building trust and collecting lead details.
Fast updates via text
Change a price, add a new photo, or publish a sold property by sending a quick message — updates go live in minutes (Congero feature).
Monthly analytics
Know which listings and suburb pages generate enquiries and focus your marketing where it works.
ROI: how a website pays for itself
A single new listing or vendor lead per month often covers the small monthly cost of a professional agent website. The real returns come from consistent, searchable content that generates ongoing enquiries.
$49
1+
Unlimited
Why subscription works for agents
- Predictable cost — invest in marketing, not surprise fees
- Unlimited updates let you keep listings current without delay
- Built-in local SEO increases organic enquiries over time
Frequently asked questions
How quickly can I have an agent website?
Can I update listings myself?
Will the site show in Google for my suburbs?
Do I need to sign a long contract?
Get more listings and more clients with a site that works
Launch a professional, local-SEO friendly agent website that showcases your properties, builds trust, and converts enquiries — all for a predictable monthly fee with unlimited updates.
Everything you need: domain, hosting, SSL, local SEO, and unlimited edits — all managed for you. Link to #demo to start a free demo.
