5 Page Website Essentials

5 page website design cost

The smart, affordable website that turns visitors into customers — ideal for small businesses.

A five-page website is the most cost-effective way for a small business to launch a professional online presence. It balances scope, SEO opportunity and conversion focus — all without bloated price tags or long delivery times.

5 Pages
Home, About, Services, FAQ, Contact
60–90 mins
Initial setup (with good content)
$0–49
Monthly subscription options available
SEO-ready
Built-in basic on-page SEO

Why a 5 page website works for small businesses

For many small businesses a five‑page website is the sweet spot. It provides enough content to rank for target keywords, showcase services, build trust, and collect leads — without unnecessary complexity. Compared with single‑page sites, it gives search engines more crawlable signals. Compared with large, multi-page sites, it keeps costs and maintenance low.

Balanced scope

Five pages let you prioritise the essentials: Home, About, Services, FAQ, Contact — each focused on a clear conversion goal.

  • Clear navigation for visitors
  • Focused landing pages for ads or listings
  • Lower build & maintenance costs

Quick to launch

A well-prepared five‑page build can go live in a day or two. Fast launch means you start acquiring customers sooner.

Ideal for businesses that need professional results without long agency timelines.

Typical 5 page website cost (2025)

Costs vary by provider and service model. Below are common pricing models so you can compare apples-to-apples.

DIY (platform)

$15–40 / month

Template, hosting included. You'll spend hours customizing and maintaining.

One-time agency build

$1,500–5,000

Custom design, full ownership. Updates usually billed hourly.

Subscription (managed)

$30–49 / month

All-inclusive: design, hosting, domain support and unlimited updates — ideal for predictable budgeting.

What's included in the monthly cost

$0–20 domain registration (first year often included)
$0–20 secure hosting & SSL
$0–15 basic SEO setup (titles, meta, sitemap)
$0–unlimited content updates (depends on plan)

Subscription plans often remove surprise bills by bundling maintenance and updates — a major advantage for small businesses.

SEO opportunities with a 5 page website

A five-page structure creates strong, focused SEO signals without content bloat. Use each page to target a primary keyword cluster and related long-tail queries.

Targeted page strategy

Assign a primary keyword target to each page: Home for main brand + services summary, Services for core offerings, About for trust signals and branded searches, FAQ for long-tail questions, Contact for conversions.

  • Unique title tags & meta descriptions per page
  • Header structure (H1, H2) aligned to keywords
  • Schema markup for business, services and contact

Internal linking & crawlability

With five pages you can create a simple internal linking map that helps search engines understand your site hierarchy and boosts the ranking potential of service pages.

Tip: link service pages from the homepage and include a clear call-to-action on every page to improve conversions.

Local & long-tail SEO wins

A compact site lets you focus on high-intent local and long-tail keywords that drive customer enquiries with less competition.

  • FAQ page answers common search queries (great for featured snippets)
  • Service pages rank for purchase-intent searches
  • Structured data improves visibility in rich results

How a 5 page website helps you acquire customers

A clear, fast five-page site focuses visitors on conversion actions, reduces friction, and supports paid and organic campaigns.

Conversion-focused pages

Every page has a goal: book, call, quote request. Clear CTAs (buttons, phone links, enquiry prompts) increase lead rates.

Better ad performance

Use service pages as targeted landing pages for search and social ads — better relevance = higher Quality Score and lower ad costs.

Builds trust quickly

An About page, testimonials or trust indicators reduce hesitation and increase the chance a visitor becomes a customer.

Practical customer acquisition playbook

  1. Drive targeted traffic to a service page via search ads or listings.
  2. Use clear headlines, benefit-led copy and one primary CTA.
  3. Capture lead details via contact or click-to-call; follow up quickly.
  4. Measure results with analytics and optimise pages by conversion data.

What the five pages should contain

Home

Clear headline, 1–2 benefit bullets, main services section, proof (reviews), and primary CTA above the fold.

Services

A summary of core services with short descriptions and CTAs linking to a service contact or quote request.

About

Builds credibility: team, years of experience, licenses, guarantees, and a friendly call to action.

FAQ

Targets long-tail queries and reduces friction — great for search results and featured snippets.

Contact

Phone, email, quick contact CTA, and a simple map or service area note. Keep it frictionless — single-click actions convert best.

ROI: Why a 5 page website is cost-effective

Small businesses often see a positive ROI quickly because a compact site gets visitors to act faster and costs less to build and maintain.

Speed to market

Launch quickly and start collecting leads — every day online reduces the time to recoup your investment.

Lower ongoing costs

Fewer pages = less content to maintain, smaller hosting costs, and easier updates — especially with subscription plans that include unlimited tweaks.

Simple ROI example

If a 5 page site costs $49/month and generates just one extra customer a month worth $200, your net monthly return is $151 — a fast payback.

Small increases in conversion percentage or traffic lead to outsized ROI because upfront and monthly costs remain low.

Frequently Asked Questions

Is a 5 page site enough for SEO?
Yes — with a focused keyword strategy, on-page SEO and a good FAQ targeting long-tail questions, a 5 page website can rank well for high-value local and service searches.
How long does it take to build?
With content ready, a professional build can be delivered in 24–72 hours. DIY builds vary depending on your familiarity with the platform.
What if I need more pages later?
You can always add pages later. Start with five pages to validate demand and measure conversion, then expand as your business grows.
Do I own the site if I pay monthly?
Ownership depends on the provider. Typically you own your domain and content; subscription models manage hosting and maintenance while you retain rights to your content.

Ready to get a high-converting 5 page website?

A focused five‑page design balances cost, SEO potential and conversion — the fastest way for a small business to win customers online.

No long contracts. Predictable pricing. Fast launch.

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